The first time you look through the Shopify theme store, be prepared for some sticker shock. Don’t be surprised to find yourself shouting, “They want how much for a theme?” After all, many premium themes cost nearly $400 — enough to make any store owner nervous. Can you set up a Shopify store without a template to save money?
Can You Build a Shopify Store Without a Theme?
We’ve got good news for your heart and your wallet. Every Shopify store needs a theme, but you don’t need to plop down $380 for a premium one. You can build an attractive, fully functional store with the default Shopify theme — Dawn.
Dawn costs a grand total of zero dollars, but it has all of the amazing features that make Shopify 2.0 great for new entrepreneurs. There are easy-to-use product pages, pricing features, image options, and checkout settings.
What Are Shopify Themes and Shopify Templates?
Shopify themes are cohesive styles for your entire site. Themes include unique layouts, fonts, sections, and other design elements. Some also have specialized tools, such as bundle builders.
Shopify templates are saved layouts for page sections. For example, you can add email sign-up forms and size charts for every product page with a template.
Shopify lets you customize themes and templates. You can move sections around, change colors, add images, and more.
What Is Needed To Set Up a Shopify Store?
It doesn’t take much time, money, or expertise to start a business on Shopify. No premium template is required for a Shopify store.
1. Create an Account
Fill out your basic info, like your name, store name, and main location. Creating an account is always free — no shenanigans or “add a credit card” tricks.
2. Choose Your Shopify Plan
Many first-time owners use the free trial to set up their store. Afterward, the Basic plan costs just $19 a month. This price includes website hosting.
3. Customize the Default Theme
Select your brand colors, font, logo, and other elements, and preview your new store. Afterward, if you want to make changes to the theme, just go to Admin > Online Store > Themes, and select “Customize.”
4. Add Products
From your store’s admin, go to the Products tab. Select “Add product,” and customize the new item, including images and product descriptions. Add your pricing and you’re good to go.
Can You Set Up a Shopify Store Yourself?
It’s relatively easy for new e-commerce entrepreneurs to set up a Shopify store. There’s no need for coding. If you use a dropshipping model, you don’t even need to worry about buying inventory.
To make life easier for yourself, take a moment to browse the Shopify theme store. Besides Dawn, there are 12 more free themes, like Craft and Taste. If you like the look of one, just use it out of the box.
Next, use Shopify app integrations to add user-friendly functionality. For example, ZenDrop makes it a breeze to find trustworthy dropshipping suppliers, add the best products to your site, and start selling ASAP.
If you prefer a hands-off experience, you can also find pre-built Shopify stores. Having expert help is a plus when you sell a lot of products or target business clients.
Is a Template Required for a Shopify Store?
Shopify themes and templates make getting started with e-commerce easier. You can set up a Shopify store without a template if you use the default theme. From there, customize to your heart’s content and use Shopify apps for enhanced sales features. At StayTuned Digital, we’re friendly and knowledgeable about all things Shopify. Contact us to learn more about creating the ideal store for your products.