Serge Kassardjian
CEO and Co-Founder
About Us
Staytuned is on a path to revolutionize how ecommerce merchants grow their businesses. We’re arming them with a suite of tools that not only reduces their reliance on paid media but also helps them grow their business sustainably.
In 2020, Serge Kassardjian and Randy Jimenez identified a critical need in the ecommerce world: merchants required more than just paid media to thrive. They envisioned providing innovative, practical tools and insightful guidance to help business owners scale effectively. With this vision, Serge and Randy founded Staytuned to offer high-value solutions tailored for Shopify merchants.
Our journey began with Shopify, but we’re expanding to other platforms. Staying true to our promise, we are building and acquiring apps that provide merchants direct ROI, ensuring efficiency without unnecessary complexity.
Guided by the visionary leadership of Serge, Randy, and Lauralynn, Staytuned merchants grow with a meticulously crafted suite of tools designed to create a seamless and efficient customer experience. We are the trusted partner in ecommerce growth, empowering merchants to scale and succeed.
We are lead by a seasoned team, hailing from startups and established corps with experience building SaaS products for top DTC brands. Our team comes from companies such as Google, Sony Music, Warby Parker, SinglePlatform, Ollie, Constellation Software, Wonderment, and other companies you’ve probably heard of before.
From his days at Google, Serge Kassardjian has always been a believer in the power of marketplaces. Discovering Shopify’s developer ecosystem was a game-changer for him, revealing an unparalleled opportunity to help merchants. Serge is deeply committed to the Shopify ecosystem and commerce in general, driving innovation and support for ecommerce merchants to thrive.
As the former CTO of a successful SaaS company for SMBs and the founder of a thriving D2C ecommerce brand, Randy deeply understands the challenges and needs of ecommerce merchants. His extensive experience ensures our technology is tailored for success.
With hands-on experience as a merchant, Lauralynn understands the challenges of setting up products, managing fulfillment, and selling on multiple channels. Her time at Warby Parker shaped her vision for creating empathetic customer experiences. At Staytuned, she is dedicated to building intuitive software that empowers merchants to succeed without technical expertise.
OUR TEAM
We are a seasoned team, hailing from startups and established corps with experience building SaaS products for top DTC brands. Our team comes from companies such as Google, Sony Music, Warby Parker, SinglePlatform, Ollie, Constellation Software, Wonderment, and other companies you’ve probably heard of before.
CEO and Co-Founder
CTO and Co-Founder
VP of Product
CX Director
Platform Senior Director
Retention Marketing Manager
Whether you want ROI-focused apps for your store or you want to sell your Shopify app, we’ve got you covered.
Copyright 2025 Staytuned | All Right Reserved.